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Google My Business Optimization
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What Is Google My Business?

Google My Business is the most important listing that you will ever have for your business. Google My Business previously referred to as Google Places can be defined as a business listing on Google. It is the heart of local SEO which is indispensable if you own a local business.
One of the biggest differences of your GMB profiles compared to others it is extremely detailed and optimized for local search. The information about your business can be put into several different places including:

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Google Knowledge Graph

This appears on the top right-hand corner on Google local results on desktop and will contain information pertaining to the business.
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Google Local Pack

These are the three listings that appear beneath a map when someone is searching for a business in a given location. (e.g. ‘plumbers in Los Angeles’)
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Google Knowledge Graph

This appears on the top right-hand corner on Google local results on desktop and will contain information pertaining to the business.

Google Maps

This app helps in getting directions and also discovering new businesses. It is available on every device to be it on mobile or desktop.

GMB listings have every information necessary needed by potential customers when searching for your local business. You can start responding to customers’ reviews once you’ve registered or claimed your Google My Business listing. You can add more images and information to help potential customers know what your business is about the products or services that you offer.

Why GMB Listing Is Important

When a user is searching for a local product or service, Google responds by showing local results for the search query.

According to studies, more than 56% of searches have local intent. 78% of the mobile-based searches resulted in an offline purchase. A GMB listing will increase the number of times your business is appearing on search engines. It will also help in showing in the local Google Map listings

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Benefits Of Having A Google My Business Profile

  • You’re not paying for it
  • Helps potential customers locate your physical location
  • Improved search visibility for your local business
  • An easy way for engaging with your customers
  • Quick and easy to update
  • Help in building brand reputation online

Need Help With Your Google My Business Page?

If you’re not savvy about SEO, you might want to consider looking for a professional to help with your Google My Business Optimization. You could be hurting your rankings if the page is not set as per Google’s guidelines. Doing everything right from the setup to continuous optimization can be overwhelming and time-consuming.

If you have a problem with your listing and can’t seem to find the answers from Google support, it might be time to seek professional assistance. You can immediately beat 75% of your competitors by reaching out to us. Our techniques will improve the prominence and relevance of your brand in the local space. You get work with a veteran expert in the local SEO space.

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